In a perfect world no-one would put their inbound callers on-hold...but it's a fact of life, the on-hold and transfer buttons are used more than any other phone system features.

Being onhold can be annoying; however, you can entertain and use this time to educate your inbound callers. A silent on-hold message is extremely cold and callers tend to hang up much sooner than when they have something to occupy them.

We turn this on-hold time into marketing time, adding real value to your business. We enhance your company's marketing efforts with professionally created onhold music and on-hold audio marketing programmes which are played to callers on-hold or in-queue.

Our range of high-tech digital announcers are compatible with all modern business telephone systems and our leading edge studios link with our onhold announcers to provide regular on-hold or in-queue message updates, in line with your other current marketing initiatives.

We provide a full business on-hold audio service, from initial marketing and content advice and creative script writing, through to recording using a wide range of hold music and voiceover styles, including all UK accents and languages and most foreign languages.

On-hold marketing statistics:

70% of business inbound calls are placed on-hold, in-queue or transferred
The average inbound caller spends over 40 hours per year on-hold
94% of marketing budgets are spent generating calls, with only 6% allocated to call management
Our customers have reported sales enquiries increasing by 16-20% using our on-hold marketing solution.

Use on-hold marketing to:

Improve brand and product awareness
Cross-sell other products and services
Increase sales enquiries
Drive-up showroom footfall
Announce promotions and offers
Communicate with your customers about new services

Hold messaging can ...

Inform and educate your customers about your business
Enhance your brand
Thank inbound callers for being in-queue or onhold
Sound more professional and caring through your hold music and hold message
Audio branding can provide an innovative and cutting-edge service
Exceed inbound callers’ expectations
Announce your website address and drive up web hits

 

On Hold marketing will help you to:

Gain an edge over your competitors
Sound more innovative and leading-edge than your competitors
Be more caring then your competitors - tell your callers that you value them
Exceed customers' expectations
Deliver valuable in-queue or on hold messages to your inbound callers at low cost - in real time
Sound more technically advanced than your competitors
Be more caring than your competitors – tell your inbound callers that you value them

The Premier On-Hold Audio Marketing Service:

Onhold or in-queue messages are written by our in-house creative team; all we need from you is the original information to work with. We will then record your script using professional voice artists, many of whom you will have heard on radio or TV.

Choose from our extensive hold music library. Your hold music will then by mixed with your hold message to create a marketing message that is a reflection of your business.

Complete the professional image and strengthen your brand by using a professional onhold voice on your auto attendant or IVR prompts.

Our digital on-hold announcers can be updated remotely to ensure that your on-hold message or in-queue message is always in tune with your business.

Our managed service ensures that your on-hold production is always in tune with your other marketing initiatives.