On Hold Audio

On-Hold Audio Marketing

On-hold marketing uses time spent on-hold to promote products and services directly to your caller.



On-Hold Marketing with Premier

Premier is the leading audio marketing provider, delivering professional music and messaging to thousands of businesses since 1996.

On-hold marketing is a dynamic and direct communication channel between you and your customers. Thousands of businesses from all vertical sectors use on-hold messages to:

  • inform callers about new products or promotions
  • share information to up-sell products and services
  • share company news and events
  • support the brand through tone of voice
  • provide helpful information such as opening times or holiday closure
  • reduce caller hang-ups
  • ensure your customers feel valued